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Handcrafted candle with soft light and element related to the cause

Light Up a Life, Naturally.

Every Cera Pura artisanal candle you enjoy helps support Projeto Raízes Vivas. Discover handcrafted warmth that makes a tangible difference in communities and crafts across Brazil.

Learn About the Cause

Our Story & Values: Crafting with Purpose

Cera Pura Artesanal was born from a deep appreciation for the beauty of natural materials and the timeless art of candle making. Founded right here in São Paulo, our journey began with a simple desire: to create candles that were not only beautiful and fragrant but also clean-burning and sustainably sourced.

We meticulously select premium waxes, including soy and beeswax, and pair them with exquisite natural fragrances and lead-free cotton wicks. Each candle is hand-poured in small batches, ensuring quality and care in every step of the process. This dedication to craftsmanship is at the core of who we are.

Beyond the craft itself, we hold strong values regarding our impact on the world. We believe that businesses should be forces for good, contributing positively to both people and the planet. This belief led us to seek a partnership that aligned with our ethos.

That's why we are incredibly proud to support Projeto Raízes Vivas. Their work resonates deeply with our own commitment to artisanal quality, community well-being, and sustainable practices. By choosing a Cera Pura candle, you're not just bringing light and fragrance into your home; you're supporting a legacy of craftsmanship and contributing to a brighter future for vulnerable communities and traditional arts in Brazil.

Our mission is simple: to craft exceptional candles while illuminating the path towards positive social and environmental change. Join us in celebrating the power of artisanal creation and the impact we can make together, one candle at a time.

Hands crafting a candle, showing artisanal process
Artisan working on traditional Brazilian craft, representing Projeto Raízes Vivas activities

Igniting Change: Our Commitment to Projeto Raízes Vivas

Projeto Raízes Vivas is a vital organization dedicated to preserving Brazil's rich tapestry of artisanal crafts and empowering the communities that practice them. They work tirelessly to support local artisans through training, market access, and the sustainable sourcing of raw materials, ensuring that traditional skills thrive for generations to come.

Their mission extends beyond craft preservation; they focus on community development, providing educational resources and supporting environmental stewardship initiatives intrinsically linked to these traditional arts. From pottery makers in Minas Gerais to basket weavers in the Amazon, Projeto Raízes Vivas makes a tangible difference in the lives of individuals and the health of regional ecosystems.

At Cera Pura Artesanal, our partnership with Projeto Raízes Vivas is more than just a donation; it's a shared vision for a sustainable future where artisanal quality and community well-being go hand-in-hand. We are inspired by their dedication and the profound impact they have.

By integrating support for Projeto Raízes Vivas into the heart of our business, we aim to contribute meaningfully to their goals and help shine a light on the incredible work being done to protect Brazil's cultural and natural heritage. This collaboration allows our customers to be part of something bigger with every purchase.

Your Purchase, Their Future: How It Works

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A Portion of Every Sale

We are committed to donating a meaningful percentage of every candle sold directly to Projeto Raízes Vivas. This means that simply by choosing a beautiful, natural candle from Cera Pura, you are automatically contributing to their vital work. It's a simple, direct way to make a positive impact with your everyday choices.

Leaf icon representing sustainability

Supporting Sustainable Practices

Our commitment to using eco-friendly materials and sustainable production methods aligns perfectly with Projeto Raízes Vivas's environmental goals. We prioritize ingredients sourced responsibly and minimize our ecological footprint, reflecting the values of conservation and respect for nature that are crucial to the communities the project supports.

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Raising Awareness

We use our platform, including this website and our product packaging, to share information about Projeto Raízes Vivas. By highlighting their mission and achievements, we hope to educate our customers and encourage a broader community of support for their crucial work in preserving Brazilian crafts and communities.

Illustration showing a candle leading to positive outcome related to the cause - hands holding craft, trees

See the Change You're Making

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R$50K+

Donated to Projeto Raízes Vivas

Funding workshops and community projects.

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500+

Artisans & Families Supported

Through training, resources, and market access.

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100+ Acres

Of Natural Habitat Protected

Supporting sustainable resource management.

Community workshop event for artisans

Impact Story: Revitalizing Local Crafts

Thanks to contributions fueled by our partnership, Projeto Raízes Vivas recently established a new community workshop center in the interior of Bahia. This center provides local artisans, particularly women, with access to shared tools, training, and a safe space to create and collaborate. It's not just about preserving crafts; it's about building economic independence and strengthening community bonds. We are incredibly proud to play a part in making initiatives like this possible.

Voices of Support

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"I love that my purchase of a Cera Pura candle also helps Projeto Raízes Vivas. It makes enjoying their beautiful scents even more meaningful. Knowing I'm contributing to something good while enjoying a high-quality product is wonderful."

- Ana Santos

Satisfied Customer, São Paulo

Photo of João R.

"The partnership with Cera Pura Artesanal has significantly boosted our reach and funding for Projeto Raízes Vivas. Their commitment is genuine, and their customers are incredibly supportive. It's a true collaboration that creates real impact."

- João Rodrigues

Representative from Projeto Raízes Vivas

Photo of Maria C.

"Cera Pura candles are simply the best - they burn cleanly and the fragrances are divine, not artificial at all. Finding out they support Projeto Raízes Vivas was the cherry on top. It feels great to support businesses that care."

- Maria Costa

Customer, Rio de Janeiro

Photo of Pedro L.

"As someone passionate about Brazilian culture and crafts, I deeply appreciate Cera Pura's commitment to Projeto Raízes Vivas. It highlights the importance of preserving these arts and supporting the communities behind them. Fantastic initiative!"

- Pedro Lima

Supporter, Belo Horizonte

Photo of Sofia G.

"Their candles make wonderful gifts, and the story behind them adds so much value. My friends are always touched to hear that a beautiful gift is also supporting a great cause like Projeto Raízes Vivas. Highly recommend Cera Pura!"

- Sofia Gonçalves

Customer, Curitiba

Photo of Rafael M.

"Cera Pura understands quality and purpose. Their dedication to Projeto Raízes Vivas is evident and inspiring. It motivates me to continue supporting businesses that make a real, positive impact on society and the environment."

- Rafael Martins

Customer, Porto Alegre

Photo of Claudia F.

"Working directly with Projeto Raízes Vivas, I see the challenges and the triumphs firsthand. Partnerships like the one with Cera Pura Artesanal are absolutely crucial for sustained support and growth. They are genuine allies."

- Claudia Fernandes

Volunteer, Projeto Raízes Vivas

Join Us in Making a Difference

Supporting Projeto Raízes Vivas and the communities they serve is easy. Every action, big or small, helps preserve valuable traditions, empower artisans, and protect Brazil's natural beauty. Here are a few ways you can contribute and learn more:

Learn More About Their Mission

Dive deeper into the incredible work of Projeto Raízes Vivas. Discover their projects, meet the artisans, and understand the full scope of their impact.

Visit Nonprofit Website

Support with Every Purchase

Explore our collection of handcrafted, natural candles. Each purchase directly contributes to Projeto Raízes Vivas, allowing you to enjoy beautiful products while making a difference.

Shop Our Candles

Stay Informed & Connected

Sign up for our newsletter to receive updates on our partnership's impact, new candle collections, and special initiatives supporting Projeto Raízes Vivas.

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Get in Touch

Have questions about our artisanal candles, our partnership with Projeto Raízes Vivas, wholesale inquiries, or just want to say hello? We'd love to hear from you!

Address:
Rua Augusta, 1503
São Paulo, SP, 01305-100
Brazil

Phone:
+55 11 3061-XXXX

Email:
info@cerapuraartesanal.com.br

Send Us a Message

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